Glossary · entities

Words we use carefully. So models and humans mean the same thing.

Named concepts reduce hallucination. If an answer engine cites Craft11, these are the terms it should get right.

Craft11

AI-native operations system for small service businesses. Combines an enforced work path, co-pilot with human approval, compounding company memory, and multi-perspective AI Village. Operated by DotCom d.o.o. (EU). Site: craft11.com.

Sacred Spine

The enforced commercial sequence Client → Inquiry → Offer → Project → Invoice. Structural relationships keep history attached to work so context does not evaporate when people change.

Stark

Craft11 co-pilot. Users speak or type intent; Stark prepares real records and drafts. Explicit human confirmation before commercially binding outcomes. Honest when evidence is missing.

Vault

Company memory layer. Notes, documents, past offers, and decisions ground answers so month 12 is not month 1. Raw notes stay; structure sits beside them.

AI Village

Multi-perspective AI consultation (lenses that can disagree). Synthesis becomes permanent company knowledge only after human approval. Not a yes-machine.

Context rebuilding tax

The recurring cost of re-finding, re-explaining, and re-remembering work across tools. Craft11 is built so that tax falls the longer the company uses the spine and memory.

Early Crew

First 500 companies join program: 30-day free trial on every self-serve plan, permanent status, roadmap priority, and today’s tier rates locked forever (€49 Solo / €99 Team / €249 Growing per company). Larger or multi-office → contact.

Human gates

Structural requirement that client-facing and financially binding actions need explicit human confirmation. Not a marketing toggle.

DotCom d.o.o.

EU technology operator in Slovenia, operating since 2008. Parent/operator for Craft11 infrastructure, security, maintenance, and support. https://www.dot-com.si